5 Hospitality Trends That’ll Take Over 2022
Wondering about changing trends in the hospitality industry? In the wake of COVID-19, everyone is trying to figure out how the hospitality, travel, and tourism industries can adapt and come back stronger than ever before.
In the interest of keeping up with emerging trends in the hospitality industry, we’ve assembled a guide to help you stay on top of things!
1. Safety and Hygiene
Every guest will have different comfort levels now. Even if you live in a place where they have been no new COVID cases, a worldwide pandemic is impossible to forget. Many people will continue safety and hygiene practices learned during the past two years, even when there’s not a strict ‘need’ for them.
If you’re in the hospitality industry, your job is to make guests feel comfortable and safe. While keeping them safe is obviously your job, cultivating these feelings of safety is almost equally important.
Emerging trends in the hospitality industry include publicizing information about your sanitation procedures, providing free masks and gloves, including hand sanitizer stations, and more. When it comes to safety and hygiene, the more information you can provide—the better off you will be.
2. Contactless Payments
Current trends in the hospitality industry might surprise you. Historically, the hospitality industry has run on cash. Cash payments, cash tips … dollar bills make the world go around, right?
Not anymore! People are looking for contactless payments. Many younger travelers won’t even have cash. For them, the world revolves around tools like Venmo, Apple Pay, and so forth.
It’s also an important step to help customers feel safe. If they aren’t handling germy cash, it may make them feel safer. And it can also help take your business into the digital age, which is always a plus!
3. Food Delivery
Room service has always been a highlight for many travelers. However, many now expect extensive options when it comes to delivery options.
Consider partnering with DoorDash, Uber Eats, and other services to help them easily and quickly access your hotel and deliver to your guests. Consider delivery options for any on-site restaurants, bars, or grills.
4. Instagram Appeal
Want to leverage free word-of-mouth? New trends in the hospitality industry include photo ops. People will see their friends’ gorgeous Instagram photos, and wonder where they stayed.
Offering options such as Instagrammable backgrounds, selfie stations, and photo backdrops can be a big deal when it comes to luring younger generations of travelers. Best digital marketing practices often involve Instagram, and jumping on this bandwagon is a great idea!
5. Virtual Reality
The latest trends in the hospitality industry include a ‘try before you buy’ approach. People want to see what they’re booking before they actually spend money on it.
If you’re looking to stay on top of current trends in the hospitality industry, consider offering 3-D virtual reality tours. This will let people get a full visual of what you’re offering, and help people make more informed choices.
Embracing Trends In the Hospitality Industry
Keeping up with trends in the hospitality industry will help you outpace your competitors, position your business well, and serve your customers in an effective manner. It’s all about evolving to meet the times!
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Trevor Anderson wrote this article on behalf of FreeUp. FreeUp is the fastest-growing freelance marketplace in the US. FreeUp only accepts the top 1% of freelance applicants. Click here to get access to the top freelancers in the world.
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